Rachel Blaufeld Customer Success Story
Author Rachel Blaufeld's Fans Loved Her Custom Hair Ties at Latest Book Signing
Rachel Blaufeld is an author and a freelance writer. She writes both nonfiction lifestyle columns for online magazines and women's fiction/romance novels. During book signings for her latest work, Rachel likes to have little swag items for old and new readers alike.
"The last thing you want to take is another heavy box of swag or giveaways. So, the hair ties are are so nice because they're just lightweight and easy to transport."
Rachel has always looked for something unique and memorable to give away as a promotional item. “You're always kind of looking for something different. Everybody did lip balm one year and I did different colors of lipgloss and you could pick whatever color you wanted. I saw someone do a little package of tissues which is cute.” But Rachel had never seen any other writers bring hair ties to conventions and signings. “When you have to ship or carry many boxes of paperbacks, the last thing you want to take is another heavy box of swag or giveaways. So, the hair ties are are so nice because they're just lightweight and easy to transport.” She added, “everybody really loved it!”.
It was Rachel’s first time shopping around for hair ties and she goes on to explain why she chose Elastic Band Co. “I thought that it was a nice looking website. Sometimes you’re on these websites and you think like I don't know who I'm buying from or whatnot. So I felt like it was a reputable company and easy to use.” Rachel enjoyed our hair ties so much, she’s planning on ordering more for her next book signing. Rachel goes on to describe her experience with us, “Honestly, it was easy. And when you deal with an easy vendor that is the best”.